We’re a leading AI customer experience company, building the intelligence behind the next generation of customer relationships.
Founded in Paris in 2025 by Simón Solbas and Hamza Boulaala, Figr is advancing how businesses understand, engage and serve their customers through collaborative AI.

Backed by $5.1 million in seed funding, including investment from Scooter Braun, Figr develops AI agents that combine conversational intelligence, visual experiences, voice and connected systems to manage customer journeys from discovery and decision-making to bookings, purchases and ongoing service.
Built for businesses where relationships, reputation and personal service define their success, Figr combines advanced AI with deep industry expertise to help companies grow revenue, operate more intelligently and deliver exceptional service at scale. Our ambition is to make the highest standard of personal service available to every customer, at any scale.
A note from our CEO
We believe every visit can be the start of a relationship.
Someone arrives with a question, an idea or something they haven’t quite figured out. Understanding them, showing them the possibilities and helping them move forward is where good service begins.
It continues with a thoughtful follow-up. A relevant suggestion. Remembering where they left off when they return.
We’re building Figr Agents to connect those moments, so every conversation has somewhere to go and every customer feels worth coming back for.
Simón Solbas
Co-founder & CEO, Figr
Our backers include experienced venture firms and founders who have built exceptional customer experiences.
We are a team across New York, London and Paris, building the intelligence behind exceptional service.

New York

London

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